The World’s Most Influential Values
Explore how values shape cross-cultural behavior in building a shared human destiny.
Based on robust analysis of 500,000+ VALUEGRAPHIcs surveys in 152 languages, here are the 56 values that drive all human behavior.
| # | Value | Description |
|---|---|---|
| 1 | Family | The importance of family relationships in shaping individual behavior. |
| 2 | Relationships | The role of social bonds in personal development and decision-making. |
| 3 | Financial-Security | The desire for stable financial resources for well-being. |
| 4 | Belonging | The need to feel part of a group or community. |
| 5 | Community | The importance of contributing to and supporting a group or society. |
| 6 | Personal-Growth | The drive to improve oneself and achieve personal goals. |
| 7 | Loyalty | The commitment to staying true to people, organizations, or beliefs. |
| 8 | Religion/Spirituality | The role of faith or spiritual practices in life. |
| 9 | Employment-Security | The need for stable and reliable employment. |
| 10 | Personal-Responsibility | Taking accountability for one’s actions and decisions. |
| 11 | Basic-Needs | The fundamental needs such as food, water, and shelter necessary for survival. |
| 12 | Harmony | The desire to maintain peace and balance in one’s life and surroundings. |
| 13 | Health/Well-Being | The importance of maintaining physical, mental, and emotional health. |
| 14 | Experiences | The value placed on having new and enriching life experiences. |
| 15 | Respect | The recognition of the dignity and worth of others. |
| 16 | Compassion | The ability to empathize with others and show kindness. |
| 17 | Social-Standing | The importance of one’s status or reputation within society. |
| 18 | Creativity & Imagination | The value of creative expression and innovative thinking. |
| 19 | Trustworthiness/Honesty | Being reliable and truthful in relationships and interactions. |
| 20 | Security | The desire for stability and safety in life. |
| 21 | Education | The importance of acquiring knowledge and skills for personal and societal development. |
| 22 | Tradition | The value placed on maintaining customs and cultural practices. |
| 23 | Balance | The ability to manage life’s demands in a harmonious way. |
| 24 | Love | The central role of love in relationships and personal well-being. |
| 25 | Material-Possessions | The value placed on owning material goods and wealth. |
| 26 | Patience | The ability to wait calmly and persevere through challenges. |
| 27 | Morality | Adherence to ethical principles and values. |
| 28 | Righteousness | The pursuit of justice and fairness. |
| 29 | Friendships | The importance of close, supportive, and trusting relationships. |
| 30 | Authority | Respect for power and leadership structures in society. |
| 31 | Positive-Environments | The need to be in uplifting and supportive surroundings. |
| 32 | Happiness | The pursuit of joy, contentment, and positive emotions. |
| 33 | Ambition | The desire to achieve personal or professional success. |
| 34 | Self-Control | The ability to manage impulses and make disciplined choices. |
| 35 | Self-Expression | The freedom to express one’s individuality and thoughts. |
| 36 | Environmentalism | The responsibility to protect and preserve the natural environment. |
| 37 | Independence | The importance of being self-sufficient and autonomous. |
| 38 | Wealth | The value placed on acquiring and accumulating wealth. |
| 39 | Politeness | The importance of showing consideration and respect in social interactions. |
| 40 | Generosity | The willingness to give and share with others. |
| 41 | Equality | The belief in fairness and equal rights for all individuals. |
| 42 | Service-to-Others | The value of helping others and contributing to the community. |
| 43 | Dependability | Being reliable and trustworthy in fulfilling commitments. |
| 44 | Courage | The ability to face fears and take risks in the pursuit of goals. |
| 45 | Cooperation | The value of working together toward common objectives. |
| 46 | Tolerance | The acceptance of differing beliefs, behaviors, and opinions. |
| 47 | Leisure | The enjoyment of free time and personal recreation. |
| 48 | Influence | The ability to affect or shape the thoughts, behaviors, or decisions of others. |
| 49 | Intimacy | The closeness and emotional connection shared in personal relationships. |
| 50 | Political-Freedom | The right to express opinions and make decisions freely in a political context. |
| 51 | Peace | The value of living in harmony, without conflict or violence. |
| 52 | Money | The importance of financial resources for personal and societal functioning. |
| 53 | Unselfishness | The value of thinking of others before oneself. |
| 54 | Confidence | The belief in one’s own abilities and decisions. |
| 55 | Freedom-of-Speech | The right to speak one’s mind and express opinions openly. |
| 56 | Determination | The drive to persist and keep going despite obstacles or difficulties. |